Erin Goodier capture’s significant moments by video and helps clients share their story in the most impactful way.

Erin Goodier capture’s significant moments by video and helps clients share their story in the most impactful way.

Erin Goodier, videographer and founder of Goodier Creative values putting her body first and nurtures solid relationships with friends, clients, and people in general. Through Goodier Creative, she helps organizations and nonprofits shares their stories in the most impactful way. When she’s not capturing important moments, you can find Erin indulging in movies and shows with her husband Tony and her puppy Piper.

Erin Goodier

Location: Atlanta, GA

Age: 26 years

What I do: Founder and Videographer of Goodier Creative


Briefly describe who you are, what brings you the most joy in life? How do you unwind and have fun?

I’m a videographer and have really been my whole life. I wanted to be a film director when I was 11 and have been making videos since before I can remember. I also love being a business owner because I now get to flex my creative side as well as my analytical side.

I have a husband named Tony. We got married in April 2020 so we were one of those couples who had a zoom wedding. Honestly it was perfect and loved every minute of it! We now have a puppy named Piper who is about to turn 2.

Unsurprisingly, I love movies and TV shows. I can watch and talk about them all day long, so going to the movies is definitely one of my favorite things to do. Tony and I also love to host so we are also often hanging out with friends doing game nights.

What is the key problem your business or company solves, who does it solve it for and how does it solve it?

I help organizations introduce themselves and tell their stories through video. The most common type of video I make is what I call an Introduction Video, which is just a 90 second elevator pitch in video form that my clients put on their websites, social channels, and newsletter. 

I primarily work with nonprofit clients because that’s my passion and where I have the most experience. I’ve helped newer organizations that are creating their first video and also established organizations who want to take their existing marketing to the next level.

 

Where are you right now in your life and career, what is your hope for your next chapter?

I started my business 3 years ago but just went full time this past April. So now that I’m settling into this new life as a full time business owner, I’m hoping to create solid systems and a network so that the business can keep growing.

Once everything running smoothly, I’m hoping to create a nonprofit arm for the business I can use to help serve more organizations who are doing great work but don’t have an impactful way to share their story.

What wellness practices are a part of your daily/weekly life that help to keep you feeling balanced and grounded?

I’ve always played sports growing up, so just maintaining some sort of exercise keeps me feeling strong and motivated for life. These days I’ve been taking kickboxing classes!

I’m also a part of a church. I know that being active in my spiritual life helps me keep an eye on the bigger picture and stay grounded.

What are your thoughts about the concept “body before business”?

For example, if I’m going through something in my personal life, I might not be able to be as productive as normal that week. I’m now in the process of creating space in my schedule so that I always have the flexibility to do less or more work depending on what my body needs that day. I’m definitely at my most mentally healthy (and happy) when I’m able to process things in the moment rather than just trying to push through to meet deadlines.

The 80 20 concept (20% of your efforts drive 80% of your results, also known as The Pareto Principle) can be hugely helpful in life and time management.  What three to five actions would you say drive the most value in moving your business and goals forward?

I’ve learned that if I focus on nurturing good, solid relationships with people who I enjoy being around, it always helps my business in the long run. All of my favorite clients have been from referrals from very genuine relationships/friendships.

I am also always trying to improve my systems within my business. It’s amazing how much time and mental energy I get back from spending just a few hours focusing on my processes.

I’d also say just creating space in my schedule to exercise, go on walks, and just step away from work occasionally throughout the day. I can power through a lot more work when I consciously take breaks throughout the day.

What tools, resources or processes do you use to help you streamline and automate your business and processes so you have more time to work on the stuff that really matters? (Share links where possible)

I spent all of last Spring converting to Clickup as my CRM. I know a little too much about that platform now, but I finally have it the way I want it and really love it! I also use Dubsado but am hoping to slowly move off of that in this next year.

I also have a Remarkable that helps me keep track of all my notes and thoughts.

When you feel stuck, how or where do you typically find the help and support you need?

I’ve been slowly growing my community of fellow business owners and creatives that I can reach out to when I need ideas. I’ve found that it’s a lot better for me to hear stories of how a bunch of people have solved a certain problem, rather than having someone just tell me what I “need to do”. 

Post pandemic many people are changing how they approach life and work. Taking away all of the normal parameters we put around things (the hours we work, expectations of others, current clients needs, family needs) what would your “ideal” week look like, include all of your key priorities, such as; health, wellbeing, family, friends, love, hobbies, personal interests, play, joy as well as work? Be specific.

I actually laid this out at some point during a Lola virtual event, so I have very specific outline. (Shout out Dayle!) Here it is:

Monday + Wednesday:

  • 8:00 – 9:30 Slow morning routine
  • 9:30 – Lunch Administrative things
  • Lunch – 4:00 One big project
  • 4:00 – 9:00 Dinner, hobbies, volunteering
  • 9:00 – 10:00 Reading/self care

Tuesday + Thursday:

  • 8:00 – 9:30 Slow morning routine
  • 9:30 – 4:00 Meetings/connecting with people
  • 4:00 – 9:00 Dinner, chill, hobbies
  • 9:00 – 10:00 Reading/self care

Friday:

  • 8:00 – 9:30 Slow morning routine
  • 9:30 – Lunch Long term business planning
  • Lunch – 4:00 Household chores/errands
  • 4:00 – 9:00 Date night
  • 9:00 – 10:00 Reading/self care

Saturday:

  • Morning: Chill + Household chores
  • Rest of day: exciting, high energy fun!

Sunday:

  • Morning: Church
  • Rest of day: Chill fun

Give/Get: What value do you bring to The Lola community and are there any special offers you’d like to make Members aware of right now? Is there anything else you need support with?

I will talk your ear off about video, so always happy to offer advice or suggestions for anyone who is trying to work with video content.

Also, like I said above, I’ve spent a lot of time learning all things Clickup, so I’m happy to talk it through with anyone else who wants to use it.

Member testimonial. In around 50 words or less could you share the biggest value The Lola has added to your life and career since joining? How has The Lola community and it’s Members helped you find success?

Leave a Comment

Your email address will not be published.

Free Ebook: How to build high quality connections to grow in business

Build the connections you need in a way that feels right to you (no soul crushing networking practices here), so you can grow and thrive personally and professionally with more grace and ease and get the support you need most.

  • 10 powerful reasons to start building your network with intention
  • Why you should avoid "networking" and focus on building relationships
  • How to show up in your business relationships and create new connections
  • How to offer and ask for help to deepen your connections

You have Successfully Subscribed!

Free Resource: How to build high quality connections to grow in business. Get the guide!