She’s helping small business owners and non-profits share their stories in the most impactful way. Meet Erin Goodier.
Erin Goodier, videographer and founder of Goodier Creative values putting her body first and nurtures solid relationships with friends, clients, and people in general. Through Goodier Creative, she helps organizations and nonprofits shares their stories in the most impactful way. When she’s not capturing important moments, you can find Erin indulging in movies and shows with her husband Tony and her puppy Piper.
Erin Goodier
Location: Atlanta, GA
Age: 26 years
What I do: Founder and Videographer of Goodier Creative
I’m a videographer and love being a small business owner where I can be both creative and analytical.
I’m a videographer and have really been my whole life. I wanted to be a film director when I was 11 and have been making videos since before I can remember. I also love being a business owner because I now get to flex my creative side as well as my analytical side.
I have a husband named Tony. We got married in April 2020 so we were one of those couples who had a zoom wedding. Honestly, it was perfect and loved every minute of it! We now have a puppy named Piper who is about to turn 2.
Unsurprisingly, I love movies and TV shows. I can watch and talk about them all day long, so going to the movies is definitely one of my favorite things to do. Tony and I also love to host so we are also often hanging out with friends doing game nights.
I help organizations introduce themselves and tell their stories through videos on their website, social channels and newsletters.
The most common type of video I make is what I call an Introduction Video, which is just a 90-second elevator pitch in video form that my clients so they can market themselves.
I primarily work with nonprofit clients because that’s my passion and where I have the most experience. I’ve helped newer organizations that are creating their first video and also established organizations that want to take their existing marketing to the next level.
I’m looking to create solid systems and grow my network.
I started my business 3 years ago but just went full time this past April. So now that I’m settling into this new life as a full-time business owner, I’m hoping to create solid systems and a network so that the business can keep growing.
Once everything running smoothly, I’m hoping to create a nonprofit arm for the business I can use to help serve more organizations who are doing great work but don’t have an impactful way to share their story.
Exercise and my spiritual life keep me feeling balanced and grounded.
I’ve always played sports growing up, so just maintaining some sort of exercise keeps me feeling strong and motivated for life. These days I’ve been taking kickboxing classes!
I’m also a part of a church. I know that being active in my spiritual life helps me keep an eye on the bigger picture and stay grounded.
I’m in the process of creating space in my schedule so that I always have the flexibility to do less or more work depending on what my body needs that day.
For example, if I’m going through something in my personal life, I might not be able to be as productive as normal that week. I’m definitely at my most mentally healthy (and happy) when I’m able to process things in the moment rather than just trying to push through to meet deadlines.
There are a few key things I believe drive the most value in moving my business and goals forward.
I’ve learned that if I focus on nurturing good, solid relationships with people who I enjoy being around, it always helps my business in the long run. All of my favorite clients have been from referrals from very genuine relationships/friendships.
I’d also say creating space in my schedule to exercise, go on walks, and just step away from work occasionally throughout the day. I can power through a lot more work when I consciously take breaks throughout the day.
Also improving the systems within my business.
It’s amazing how much time and mental energy I get back from spending just a few hours focusing on my processes.
I spent all of last Spring converting to Clickup as my CRM. I know a little too much about that platform now, but I finally have it the way I want it and really love it! I also use Dubsado but am hoping to slowly move off of that in this next year.
I also have a Remarkable that helps me keep track of all my notes and thoughts.
To help me get unstuck I’ve been slowly growing my community of fellow business owners and creatives that I can reach out to when I need ideas.
I’ve found that it’s a lot better for me to hear stories of how a bunch of people have solved a certain problem, rather than having someone just tell me what I “need to do”.
Post pandemic many people are changing how they approach life and work. Here’s my “ideal week”, including my key priorities and self-care habits.
I actually laid this schedule out during a Lola virtual event, so I have a very specific outline. (Shout out to Dayle Bennett who hosted that months Wake-Up Lola Sister’s session!) Here it is:
Monday + Wednesday:
- 8:00 – 9:30 Slow morning routine
- 9:30 – Lunch Administrative things
- Lunch – 4:00 One big project
- 4:00 – 9:00 Dinner, hobbies, volunteering
- 9:00 – 10:00 Reading/self care
Tuesday + Thursday:
- 8:00 – 9:30 Slow morning routine
- 9:30 – 4:00 Meetings/connecting with people
- 4:00 – 9:00 Dinner, chill, hobbies
- 9:00 – 10:00 Reading/self care
Friday:
- 8:00 – 9:30 Slow morning routine
- 9:30 – Lunch Long term business planning
- Lunch – 4:00 Household chores/errands
- 4:00 – 9:00 Date night
- 9:00 – 10:00 Reading/self care
Saturday:
- Morning: Chill + Household chores
- Rest of day: exciting, high-energy fun!
Sunday:
- Morning: Church
- Rest of day: Chill fun
